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Lendflo

Lendflo

Lendflo

Lendflo

Lendflo

ROLE

Branding, Art Direction, Design & Prototyping
Art Direction, Design & Branding
Lendflo-01-1

LendFlo is a peer-to-peer invoice financing company built on the Ethereum Blockchain. Enabling SMEs in need of cash to secure loans against unpaid invoices. The goal was to build a platform that brings together SMEs and investors access to a faster and more flexible source of financing. The basis for the visual identity of the Lendflo brand was symbolising the movement and focus of the digital invoice marketplace.

LendFlo is a peer-to-peer invoice financing company built on the Ethereum Blockchain. Enabling SMEs in need of cash to secure loans against unpaid invoices. The goal was to build a platform that brings together SMEs and investors access to a faster and more flexible source of financing. The basis for the visual identity of the Lendflo brand was symbolising the movement and focus of the digital invoice marketplace. 

LendFlo is a peer-to-peer invoice financing company built on the Ethereum Blockchain. Enabling SMEs in need of cash to secure loans against unpaid invoices. The goal was to build a platform that brings together SMEs and investors access to a faster and more flexible source of financing. The basis for the visual identity of the Lendflo brand was symbolising the movement and focus of the digital invoice marketplace. 

LendFlo is a peer-to-peer invoice financing company built on the Ethereum Blockchain. Enabling SMEs in need of cash to secure loans against unpaid invoices. The goal was to build a platform that brings together SMEs and investors access to a faster and more flexible source of financing. The basis for the visual identity of the Lendflo brand was symbolising the movement and focus of the digital invoice marketplace. 

LendFlo is a peer-to-peer invoice financing company built on the Ethereum Blockchain. Enabling SMEs in need of cash to secure loans against unpaid invoices. The goal was to build a platform that brings together SMEs and investors access to a faster and more flexible source of financing. The basis for the visual identity of the Lendflo brand was symbolising the movement and focus of the digital invoice marketplace.

Lendflo-01-2

Collaborating with the client to come up with solid brand & design principles, it created a springboard for the initial identity.

Collaborating with the client to come up with solid brand & design principles, it created a springboard for the initial identity.

Collaborating with the client to come up with solid brand & design principles, it created a springboard for the initial identity.

Collaborating with the client to come up with solid brand & design principles, it created a springboard for the initial identity.

Collaborating with the client to come up with solid brand & design principles, it created a springboard for the initial identity.

Lendflo-01-3
Lendflo-01-4

A website is often the clearest distillation of a brand. The Lendflo website was designed to do the very practical job of persuading users to try the service.

A website is often the clearest distillation of a brand. The Lendflo website was designed to do the very practical job of persuading users to try the service.

A website is often the clearest distillation of a brand. The Lendflo website was designed to do the very practical job of persuading users to try the service.

A website is often the clearest distillation of a brand. The Lendflo website was designed to do the very practical job of persuading users to try the service.

A website is often the clearest distillation of a brand. The Lendflo website was designed to do the very practical job of persuading users to try the service.